Tales from Startup Alley: invoiceASAP

I’ve been to many, many trade shows and conferences over the years. TechCrunch Disrupt is the first I’ve attended that’s devoted to startups.

You notice differences.

No security detail of marketing and PR staffers who hover around a sprawling booth that has its own zip code. No rock wall. No laser light shows. No roboticized, soulless pitches.

At Disrupt, the startups run lean: there’s a table, the product, and the CEO or CTO him- or her-self enthusiastically handling the foot traffic.

That was the case with invoiceASAP. They have a tablet app for the small business marketplace that I am completely charged up about.Continue reading