Tag: CRM

The Rack

Google Apps: Tasks, Scheduling, & More for Small Biz

By Editor February 6, 2012 February 10, 2012

In a post last week on the brief history of personal information managers or PIMs, I suggested that productivity apps, like scheduling and task management …

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FanGager and Finding Fan Value

By Editor July 6, 2011 November 1, 2011

Wikipedia

At the beginning of my call with Eran Gefen, CEO of NYC-based, FanGager, we talked about how CRM 2.0, and even social CRM are not particularly appropriate labels to describe his company.

FanGager software lets businesses measure the frequency of wall posts, tweets, likes, and other social interactions, as well as visitors engaging with surveys, trivia questions, and actual games, like collecting virtual cupcakes.

And FanGager does, ahem, measure and reward customers who actually purchase products.Continue reading

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Bantam Live Acquired

By Editor February 16, 2011 February 16, 2011

Bantam Live just announced that they had been acquired by Constant Contact, the e-mail marketing company.

We reviewed Bantam Live’s cloud-based social CRM product in October. We thought it was a solid solution for small businesses looking to centralize their Excel-based (and perhaps napkin-based) sales contacts and task lists.

Constant Contact also had positive feelings about the product, paying $15 million for the company (read: its Ruby on Rails platform). Continue reading

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Bantam Live: A Look at Small Business CRM

By Editor October 20, 2010 October 20, 2010 1

I just finished writing and posting my five favorite small business apps and then some underutilized neurons kicked in with the following thought:“wasn’t there a contact and project management tool that I had seen a few months back that looked promising?”

I searched through The Technoverse Blog’s Up Starts database to jog my memory and came across Bantam Live. It was slowly coming back to me.

I decided to gave this cloud-based social CRM app a closer look. My snap judgment after trialing it for under an hour:Bantam Live is a capable contact relationship management tool with the usual sales gears.

The social part comes about through Bantam’s ability to display a Twitter stream within the app and then allowing its users to import Twitter ids into the contact database. It’s a nice touch, and it will no doubt get used by sales folks scouring Twitter and Facebook for leads.Continue reading